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Ask.com Targets The Coveted Paranoid Demographic
Jayzeee
post Dec 12 2007, 11:44 AM
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http://techdirt.com/articles/20071211/231313.shtml
QUOTE
Ask.com is seeking to differentiate itself from its more popular competitors by adding a new feature called AskEraser that will prevent Ask from retaining personal information about its users. A prominent link on the front page will allow users to turn AskEraser on and off. When it's set to "on," Ask will automatically discard the information it normally collects in order to provide users with personalized service.
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